Cybersquatting Back on the Rise
Cybersquatting persists globally, challenging corporations and trademark holders. This practice spurred legal developments like ACPA and UDRP. As major companies implement proactive policies, new challenges emerge with gTLDs, typosquatting, and blockchain domains. Balancing trademark protection and online innovation remains crucial as digital landscapes evolve and require adaptation in practice and in law.
Cybersquatting and Large Corporations
There has been recent legal action on behalf of Adidas, as a company not in possession of the Adidas trademark created a domain using the Adidas name and was selling counterfeit Adidas goods. Creating and using a domain name with false intent with a trademark that is owned by another is known as cybersquatting, which is what was being done with the Adidas trademark in this case. Cybersquatting claims have also been made by the company behind the online retailer Temu.